Great British Brands

It’s been a while since my last post, this not because there has been nothing to write about as plenty has been going on. Those who know me will know that my passion for kite landboarding got me into a little bother earlier in the year leaving me a little worse for wear. Due to my inability to participate I decided to combine my other past time, photography, with kite boarding. Here as some of the results.

A more extensive set of images can be viewed here.

Starbucks revealed the latest evolution of their brand mark. This is the first time Starbucks have not changed their logo since it floated on the NYSE in 1992.

The ‘Siren’ the twin-tailed mermaid has been the symbol of Starbucks since it’s launch in 1971. The removal of the word Coffee with new mark symbolises Starbuck’s intention to move beyond its core market.

CEO Howard Schultz gave the following description of the new brand mark.
“Throughout the last four decades, the Siren has been there through it all. And now, we’ve given her a small but meaningful update to ensure that the Starbucks brand continues to embrace our heritage in ways that are true to our core values and that also ensure we remain relevant and poised for future growth.”

I’ve recently completed updating Julian Calverley’s website with some of his latest work. Julian’s blend compositions enhanced through his unique style of artistic post production techniques creates images that are totally individual.

For more of Julians images visit his website at: www.juliancalverley.com

An app that will truly amaze you. Word Lens is the first visual translator for the iphone translating text visually in real time.  Unfortunately it’s currently only available as an English to Spanish translator and vice versa. I’m sure it will not be long before other languages become available.

Never again will you get an nasty surprise when ordering diner.

Download the app for free from iTunes store.

Intelligence in Lifestyle magazine launched in 2008 by Italian Financial newspaper IL Sole 24 is a feast of beautiful information graphics.  The magazines design is a stunning amalgamation of magazine and newspaper design.  Each issue crafted with illustrations of statics, global facts and any anything else that can justify having a diagram.

For more images of IL magazine click here

Sagi Haviv partner and designer at NewYork based Chermayeff & Geismar, answers questions submitted on Logo Design Love.

After 6 months of dedication to defining rules around the use of the Tata Steel brand identity. I’ve just received advances from the printer of the 120 page perfect bound documents and please to say it looks as good as I could have hoped.

Lipton Tea educates brand facilitators by distributing brand guidelines the fun way.

I have just been sent the link below of a powerful video highlighting the raw statistics of the world’s population. The statistics are based on specialized publications and reports provided by The UN, PRB and others.

http://www.miniature-earth.com/

Such a simple concept which highlights the realities of the world in which we live. One to consider when people are questioning our government’s commitment to oversea aid. The UK may be facing hard times, but we do need to keep things in perspective.